Knowledge Matters

Understanding knowledge relationships

PMBOK®

The Stakeholder Management Target™

I’ve been thinking about stakeholder management a bit lately; some of it in the context of project management and the PMBOK® , some in the context of Business Network Analysis™ Techniques , and some because I am just interested in it. Today I had a Eureka moment , and the Stakeholder Management Target™ is the result. (I like targets, perhaps because of my former calling!). The idea is a bit raw and needs some work, but here is the essence of it. The Stakeholder Management Target™ (version 1) is illustrated below.

 

The Stakeholder Management Target™

You should note there are four sectors as positioned by the cross-hairs. The sectors are defined by stakeholder ability to influence organisational processes and their interest in the outcome of an organisational initiative. The concentric circles of the target represent stakeholder concern or interest in the initiative.

How Useful is the PMBOK®?

For the past five years I have worked semi-permanently in an organisation that manages a portfolio of 211 projects. This naturally has led to an interest in project management, and more particularly the nexus between knowledge management and project management. The nexus between the two disciplines is interesting. Projects can be conceived as entities or sites where knowledge is created, used, shared, stored, combined, and so on. All projects have people who work with knowledge under time and budget, and other resource constraints. In fact it is easy to build a cogent argument that says knowledge gaps in a project actually are the project risks. It is just as easy to expand the argument to include knowledge management as component of project management, where project managers integrate their people, process, technology and content resources.

The project management discipline has tried to embody knowledge management by publishing its best practices in a single repository, known as the Project Management Body of Knowledge or PMBOK® for short. (A competing body of knowledge is Projects in Controlled Environments, which is usually abbreviated to PRINCE®. However, an examination of both bodies of knowledge reveals large overlaps). The PMBOK® identifies nine knowledge areas as follows:

  • integration management; 
  • scope management; 
  • time management; 
  • cost management; 
  • quality management; 
  • human resource management; 
  • communications management; 
  • risk management; and 
  • procurement management.

Visualizing Project Management

Visualizing Project Management: Models and Frameworks for Mastering Complex SystemsI bought Visualizing Project Management: Models and Frameworks for Mastering Complex Systems last year in Singapore. As many of your know I’m quite interested in relationship approaches to project management, and for that matter management in general. This book is quite good at revealing relationships between processes, often using a musical metaphor. For example, the authors compare a musical score with a plan, and then liken a project manager with a conductor. As a musician this resonated for me.

That said I have mixed feelings about the book. It is a useful complement to the PMBOK, and cross references both the PMBOK Guide and the INCOSE Handbook: I find this feature useful. It has lots of sidebars entries and quotes, which I found at times to be quite distracting. The visualisations, which were the real reason for buying the book, were a mixed bag. Some were very useful, others less so, and some I really didn’t understand.

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